Just saw a post on PDN about how low ball photographers are affecting the photography business in the US. It’s definitely a good read.
It’s getting from bad to worse over there, there’s even a sport photo agency asking for free photography. So, what’s happening in Singapore with organizations asking for free event photography is not a local thing, it’s world wide thing. It’s textbook case of supply vs demand. But it’s going to get worse, pricing for semi-pro full frame cameras likely to head south this year, competition will only increase.
Is there a way to get out of this situation? Yes, there are:
1. Image licensing – Unfortunately, this is only happening only at the level of top tier photographers here, typically in the advertising area.
2. Creating a niche – Some photographers are also diversifying into film/video work.
3. Investing in other business – More photographers are looking into stocks and property for residual income.
